History
Today, few would argue that the health of the environment and the health of humans are inextricably linked–but the relationship wasn’t so clear a couple of decades ago.
Challenged to show the connection to bring environmental organizations into the conversation during annual workplace giving campaigns in the early ’90s, the Environmental Fund for Pennsylvania crisscrossed the Commonwealth uncovering the stories of individuals helping people in their own communities by protecting the environment. The GreenTreks concept was born.
Evolving from a one-page profile and snapshot into an Emmy award-winning series reaching into more than 5 million homes throughout Pennsylvania, the personal story became our hallmark approach. Success led to an ever-growing interest in making this personal connection to environmental issues outside of the state. In 2004, GreenTreks was established to meet this demand.
We have since produced dozens of television programs that have aired on public television and cable access stations in all major markets in the country.
We have developed countless web programs, either as companions to our television and documentary programs, to focus on a specific issue, or to tell the story of organizations whose missions are in alignment with ours.
We have initiated numerous marketing partnerships that have brought our inspirational stories to new audiences in exciting, creative, nontraditional ways.
We have created comprehensive communications strategies and programming for others committed who share our vision of a more sustainable world.

